Senior Marketing Manager, Uniphar

Uniphar – Who we are

With 3,000+ employees across Ireland, the UK, Europe, MENA, and the U.S., Uniphar partners with 200+ top pharmaco-medical manufacturers, delivering specialised, tech-enabled solutions through its three divisions: Medtech, Supply Chain & Retail, and Pharma.

This opportunity sits with Uniphar Medtech, a dedicated division focused on delivering innovative medical technologies and solutions.

Purpose of Role:

We are seeking an experienced, strategic, and hands-on Senior Marketing Manager to manage our marketing efforts across the Medtech portfolio. This pivotal role will oversee the full spectrum of marketing activity — from content creation and campaign execution to team leadership and revenue generation — helping to drive brand growth, customer engagement, and commercial success across multiple markets.

Reporting Line: Marketing Director, Uniphar

Duties and Responsibilities:

• Develop and execute a comprehensive healthcare content marketing strategy which includes existing social channels
• Create, curate, and manage high-quality content including thought leadership, customer stories, clinical case studies, and product insights.
• Ensure content aligns with brand positioning and supports sales and engagement goals.

1. Demand Generation & Campaign Management

• Design and deliver integrated marketing campaigns that generate qualified leads and support revenue growth.
• Focus on digital-first, data-driven strategies that align with the buyer journey and sales funnel.
• Analyze campaign performance and optimize based on insights.

1. Product Launch & Growth Marketing (Digital focus)

• Collaborate with commercial teams to develop and launch go-to-market strategies for new products.
• Craft messaging and digital content tailored to target audiences and business goals.

1. Agency & Vendor Management

• Manage and coordinate external agencies supporting digital advertising, PR, content production, and event execution.
• Ensure projects are delivered on time, within budget, and aligned with strategy.

1. Digital Marketing

• Oversee online digital marketing to support efficient scale
• Ensure regular website updates and review social media channels

1. Event Strategy & Execution

• Plan and deliver impactful live and virtual events, including tradeshows, webinars, workshops, and customer briefings.
• Coordinate logistics, speaker management, and post-event lead nurturing.

1. Budget Management

• Develop and manage the marketing budget, ensuring resources are allocated effectively to meet strategic objectives.
• Track and report on marketing spend and ROI across channels.

1. Team Leadership

• Lead and develop a high-performing Marketing Specialist
• Provide coaching, mentorship, and professional development to team members.
• Foster a collaborative and accountable team culture.

1. Strategic Marketing Leadership

• Partner with commercial leadership to define and implement marketing strategies that align with business objectives.
• Represent marketing at mangement meetings and contribute to broader business planning.

1. Cross-Functional Collaboration

• Work closely with sales, product, and commercial teams to ensure alignment and support for growth targets.
• Act as a key connector across functions to maximize marketing impact.

Uniphar Medtech

Uniphar Medtech comprises 10 businesses across 21 markets and is the medical device arm of the Uniphar Group.

Uniphar Medtech represents global leading medical device manufacturers across a multitude of specialities. We train, we educate, and we support our customers through dedicated clinical specialists across Sales & Technical Service, Clinical IT, Clinical Applications, Training and Education and Customer Service.

Business website: https://www.unipharmedtech.com/

Uniphar Medtech is a Division of the Uniphar Group.

How we’d like to work together

Our core values, titled our Medtech Mindset, guides our culture and work environment:

• We Go Forward Together: We operate as a unified team, leveraging diverse specialties to make swift, collaborative decisions and embrace progress over perfection.
• We Take Our Business Seriously: We prioritise compliance and risk management to ensure the best outcomes for our patients and partners, supported by our innovative portfolio and commitment to sustainability.
• We Deliver Exceptional Results: We focus on quality, customer satisfaction, and commercial success to achieve outstanding results for our patients, customers, and business.

If you have similar values and are passionate about making a meaningful impact, we invite you to join our team and help us drive forward together.

#unipharmedtech

Requirements

Role Requirements:

• 8+ years of experience in B2B marketing.
• Proven ability to lead teams, develop strategy, and execute high-impact marketing programs.
• Strong experience in digital marketing, content creation, and demand generation.
• Excellent communication and stakeholder management skills.
• Experience working with agencies and managing complex budgets.
• Highly analytical with a focus on performance metrics and ROI.
• Comfortable in a fast-paced, dynamic environment with a hands-on leadership approach.

• The ideal candidate is an innovative and strategic marketing leader with a passion for driving meaningful impact in the healthcare sector. They are thoughtful and commercially minded, with a deep understanding of customer needs and the ability to translate insights into compelling, data-driven marketing strategies. Adept at balancing creativity with analytical rigor, they combine hands-on execution with long-term vision. This individual is a strong collaborator and communicator, known for fostering high-performing teams, influencing stakeholders across functions, and delivering measurable results in complex, multi-market environments